What is the defining tension challenging the bottled water industry in recent decades?

Answer

The tension between ultimate convenience (single-use plastic) and environmental responsibility.

The widespread use of single-use PET bottles has generated immense plastic waste, creating a defining tension between the convenience that drove growth and the environmental consequence.

What is the defining tension challenging the bottled water industry in recent decades?

#Videos

The Story of Bottled Water - YouTube

inventionHistorywaterbottlepackaging